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Information
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People
Process Organization
Culture Leadership
Information
Technology
One of the most difficult
issues to address within the firms who attempted information
mastery was
dealing with a question of information and its strategic role
within the firm. For
a century, firms have dealt with information as an administrative
requirement for the successful operation of the firm. Now, the renegades are asking the same firm to make a
radical change and how the firm as a whole views and addresses the
strategic value and implications of the firm's information. This issue of viewing information differently from a
strategic perspective is probably one of the most difficult things
to change in the short term. In addition, the tactical information initiatives where
employees employ the latest buzzwords play havoc with perceptions
of real systemic change.
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